EXPLORING CULTURAL AND ECONOMIC BARRIERS TO WOMEN EMPOWERMENT, A CASE STUDY OF WOMEN ENTREPRENEURS

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Muhammad Madni Asghar1, Abdul Waheed2 , Faiza Ramzan3, Zia-ur-Rehman4

Abstract

The study titled as “exploring cultural and economic barriers to women empowerment. A case study of women entrepreneurs”. Survey research method was selected to complete this study. The objectives i.e. to find out the cultural barriers in women empowerment, to study the impact of cultural and economic barriers on women empowerment. By using questionnaire as tool, survey was conducted. Tool of data collection was created on Likert scale format. The data regarding female workers of the Islamia university of Bahawalpur as universe of study was conveniently selected. In this study by convenient sampling technique data was collected. When the researcher collected all the data from the given respondents then it was analyzed and run systematically by a computer program name SPSS (Statistical Package for Social Sciences). Hence, maximum respondents agreed that being the head of the household promote female labour force participation. Maximum respondents agreed that Local customs promote female labour force participation. Maximum respondents agreed that Social norms promote female labour force participation. Maximum respondents disagreed that Marital status promote female labour force participation.

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