Emerging Trends: The Role of Digitalization and New Media in Higher Education

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Abdul Malik,Tayyab Farooq Bhatti

Abstract

This study was conducted to identify emerging trends: the role of digitalization and new media in higher education. Significance of this research was that we want to know that what emerging trends, the role of digitalization and new media in higher education. The objectives of this study were: To identify the role of digitalization and new media in higher education Methodology: In order to investigate the emerging trends in the role of digitalization and new media in higher education, the first is emerging trends in higher education and the second is emerging trends in higher education communication and tested the usability of these emerging new media technologies using the “Questionnaire” approach. A survey is conducted where the 10 students from each university randomly participated in it. The questionnaire used in the survey consists of 10 questions; the students will answer those questions after visiting their university emerging new media thoroughly. There are following questions used for the evaluation of the emerging new media and the students will simply answer in “Yes” or “No” Don’t know. The findings showed that none of the universities was entirely suitable for its pupils. We noticed that some students were unable to access certain features listed in the questionnaire, making it impossible for them to respond with a simple "yes" or "no," which also has an impact on the outcome. The developing trends in the use of new media and digitalization in higher education both have some potential, but there is still room for development in this area, therefore developers should concentrate on it.

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